Amelia Salyers

This is literally my profile. Earlier this year, I started calling myself a sense maker, because it was the only phrase that could encompass everything I do: positioning, messaging, copy, product education, storytelling, content strategy, video editing and community. I started out as an engineer and quickly discovered that my edge was in building a shared language around complex ideas or products, so that the people who actually matter can understand them. At my previous company, I'd never come across cryptography or public key infrastructure before then. But I read textbooks, read the founder's notes, and immersed myself in the niche, so much that that by the time I left, even staff in the company were thanking me for helping them make sense of what was being built. In 3 years, that work added up to: - 15M+ impressions from organic content 
- First-page Google rankings for keywords like Wi-Fi security, EAP-TLS Wi-Fi, certificate-based Wi-Fi and enterprise Wi-Fi, after our Enterprise Wi-Fi product launch. I wrote the content and the copy for it 
- Regular Hacker News hits, and backlinks from security and PKI newsletters 
- 30+ talks across four continents, in person and virtual, which built brand recall and awareness. And the insane thing was that all of those speaking slots were won on the merit of my abstract pitches, so the company had to pay nothing in sponsorships One particular piece I wrote, "Preparing for Q-Day," broke our traffic ceiling. In February 2025, Microsoft had just launched Majorana 1 and said quantum computers were now years, not decades, away, which put a lot of companies on edge about what it meant for them and the "harvest now, decrypt later" attack vector. I wrote that piece to break down what quantum computing was for how it could break current encryption, and what we think companies should do and what we were doing about it, in a way that was easy to follow without being dumbed down. Security engineers with 20K+ newsletter subscribers referenced it. Another talk I did, on bridging the gap between local and production environments with HTTPS certificates, sent our GitHub stars through the roof, and the CEO logged into Slack on a Saturday to ask what we were doing. Writing is always my first medium, but I'm just as comfortable with video. Recently I've been making product ad videos with Claude (see links below) and this year I grew my Instagram account to over 30K followers in under eight months, making talking-head videos that break down the nitty-gritty of some behind-the-scenes travel phenomenon people rarely ever spare any thought for. Anyway, if you're a founder hiring for this kind of role, come talk to me. I've got what you need.