Getty Images

Today, Getty Images announced a strategic content partnership with @LeeEntNews that will make editorial photography and video from its newsrooms available to our customers worldwide. Journalists and photographers embedded in their communities bring valuable context, access and knowledge to the stories shaping our world. Their work documents not only what is happening, but also how events and issues affect people at the local level. By combining Lee Enterprises’ on-the-ground reporting with Getty Images’ global reach, the partnership will help locally produced journalism contribute to broader national and global conversations, while extending the visibility and commercial reach of the work. newsroom.gettyimages.com/en/… 📸 Lee Enterprises

We're proud to share that Repicturing Rural, our partnership with Land O'Lakes, has been recognized as a co-winner in the Partnerships & Brand Collaborations category at the 2026 PRNEWS Platinum Awards. The initiative was created to help challenge outdated perceptions of rural America by expanding access to more authentic, representative imagery and visual storytelling. Through a collaboration spanning custom content creation, consumer research, and Getty Images’ visual expertise, Repicturing Rural has helped bring greater visibility to the people, communities, and stories shaping rural life today. The recognition underscores the power of combining custom content, consumer insights, and visual storytelling with a shared commitment to expanding representation. Together, we've created visual content that challenges longstanding perceptions of rural America while delivering both cultural relevance and business impact. We're honored to see this work recognized and grateful to our partners at Land O'Lakes for their vision, trust, and collaboration. Learn more: prnewsonline.com/go/2026-pla…

Two Trunks. Eleven Million Images. One Collection. In 1935, Otto Bettmann arrived in New York carrying two steamer trunks filled with photographs and prints. One year later, he founded what would become one of the world’s most significant collections of 20th-century photography. Today, the Bettmann Archive comprises approximately 11 million images documenting the people, events and ideas that shaped modern history. What began as one person’s determination to preserve the past has grown into an extraordinary visual record of politics, innovation, civil rights, entertainment, sport, science and everyday life. As the Archive marks its 90th anniversary, its value reaches far beyond nostalgia. Each photograph offers context and provenance - helping filmmakers, publishers, brands, educators and cultural institutions return to original visual records, uncover overlooked perspectives, and build new stories with historical integrity. Under Getty Images’ care, the work of preservation continues. Through ongoing research and digitization, imagery once held offline is being brought forward for new audiences and new forms of storytelling, ensuring that the Archive remains dynamic, discoverable and relevant for generations to come. Explore years of visual history with Picture This Nation: America’s 250th, a curated storytelling resource hub by Getty Images’ content experts ➡️ bit.ly/4vg5DNr #GettyImages #PictureThisNation #Archive

Rural America plays a vital role in powering communities, industries and the broader economy, yet it remains significantly underrepresented in the visual content people see every day. According to Getty Images' VisualGPS research, nearly two-thirds of Americans living in rural communities feel advertisers don’t understand them, while just 5% of popular U.S. visuals are set in rural locations. We’re proud of our ongoing partnership with Land O'Lakes, Inc. to empower those that shape our visual culture – media outlets, publishers, brands and ad agencies ‑ to use visuals that reflect the richness of rural life today in ways that paint a more accurate picture, while meaningfully connecting with communities across the country. In 2025, we launched Repicturing Rural, a playbook offering content and perspectives that brands and media can use to tell more authentic, elevated stories about rural America. This week, in the midst of Advertising Week NY, we’ve brought these powerful visuals to some of the country’s most visible advertising spaces in Times Square, and are expanding them to select markets nationwide on National Farmer’s Day. Powered by Getty Images’ VisualGPS insights and custom content creation, we continue to expand the collection of data-backed modern imagery designed to help brands, publishers and media organizations better reflect the diversity and complexity of rural communities. newsroom.gettyimages.com/en/…

📸 Dreaming of a career in sports photography? Getty Images and Nikon are launching a paid Sports Photography Traineeship in Sydney, offering hands-on experience covering live sport alongside industry-leading photographers and editors. Plus, Nikon Australia will support the traineeship by providing professional Nikon cameras and lenses for use throughout the programme. Apply now: jobs.lever.co/gettyimages #SportsPhotography #GettyImages #NikonAustralia

Few photographers have shaped the visual language of American leisure, design and glamour quite like Slim Aarons. Through his unmistakable lens, Slim documented a particular vision of postwar America - one defined by aspiration, modern architecture, fashion, travel and the personalities who helped shape the country’s cultural imagination. His photographs captured more than beautiful places and famous faces; they reflected how America presented itself to the world and how ideas of success, style and escape evolved across generations. Getty Images is proud to unveil a refreshed Slim Aarons logo drawn directly from the photographer’s handwritten signature. More than a design update, the new mark brings us closer to the American artist behind the images and reflects the authenticity, craftsmanship and individuality at the heart of his archive. Explore the imagery that shaped generations of American style and storytelling with Picture This Nation: America’s 250th, a curated storytelling resource hub by Getty Images’ content experts ➡️ bit.ly/4vg5DNr #GettyImages #PictureThisNation #Archive

We're proud to return as the Official Photographer of the 64th New York Film Festival, presented by @FilmLinc From red carpet premieres to filmmaker Q&As, Getty Images photographers will be on the ground capturing the moments that define one of the most celebrated film festivals in the world. Festival participants, including filmmakers, cast members, directors, producers, screenwriters and creators, will also be able to access official festival imagery in real time through Access by Getty Images. Read more: newsroom.gettyimages.com/en/… Learn about Access by Getty Images: access.gettyimages.com/press… #GettyImages #NYFF64 #NewYorkFilmFestival

Join Getty Images staff photojournalists @mario_tama and @spencerplatt1 on September 9, 2026 at 7pm EST for Projections NYC 9/11 25th Anniversary Event. Mario and Spencer, along with other photographers, editors and visual journalists who documented September 11, 2001, will reflect on their images, experiences, and the moments that continue to shape how we understand that day. Learn more and RSVP here ➡️ projectionsnyc.com/911/

We are thrilled to once again be named the Official Photographer of the Toronto International Film Festival (@TIFF_NET), taking place from September 10 to September 20, renewing a longstanding partnership with one of the world’s leading film festivals. Getty Images’ award-winning entertainment photographers will deliver high-quality, trusted imagery from the festival’s red carpet premieres, screenings, parties, the Tribute Gala and “In Conversations With” programming, capturing key moments from exclusive vantage points throughout the festival. All images will be distributed exclusively through gettyimages.com, providing media, brands, and talent with immediate access to trusted, rights-cleared visual content that fuels editorial and commercial storytelling around the festival. Find out more ➡️ newsroom.gettyimages.com/en/… Throughout TIFF, talent, producers, directors and creators can also access festival visuals in real time via Access by Getty Images for personal social media needs. This unique platform enables users to quickly browse, license and share high‑quality, accurate, rights-cleared content instantly, giving talent and industry professionals greater control over how they appear on social media in real time. Visit here for more details: access.greenfly.site/ 📸 Getty Images #GettyImages #TIFF2026

Cultural moments like America’s 250th anniversary are showing the growing role of heritage marketing in brand storytelling. We’re seeing brands and organizations tap into archives, iconic campaigns, and visual history around major events like the World Cup and Olympics, as well as company anniversaries and milestones. What makes these stories resonate isn’t nostalgia alone. It’s the ability to connect audiences to something authentic and place a brand within a broader cultural narrative. For marketers and creators, archives are becoming more than historical records. They’re a source of context, inspiration, and trusted storytelling that helps connect the past with the present. At Getty Images, we see firsthand how historical imagery and footage can help uncover those connections, turning moments from history into stories that remain relevant today. Read more on this topic in @marketingdive from Getty Images' Archive Director Bob Ahern ➡️ marketingdive.com/spons/amer… #GettyImages #PictureThisNation #Archive #Editorial #Creative #VisualGPS

250 years of American history. Millions of acres of stories waiting to be told. From Yellowstone to Acadia, America’s national parks are a distinct part of the nation’s visual identity as places where history, recreation, conservation and the enduring idea of the American frontier come together. Beyond that, they represent innovation, resilience, nostalgia and exploration, themes that continue to resonate with audiences today. Getty Images’ vast creative library of high-quality images and videos incorporates these iconic landscapes and landmarks, along with the people, places and experiences shaping travel, connection and everyday living—all driven by real-world insights and expertise from our Creative team and thousands of content creators. From family road trips and outdoor recreation to conservation work, cross-country travel and quiet moments of connection with the natural world, these narratives help brands and creators drive meaningfully storytelling and bring history to life for a new generation. Discover more with Picture This Nation: America’s 250th, a curated storytelling resource hub by Getty Images’ content experts: bit.ly/4vg5DNr Stay tuned for more content and inspiration throughout 2026 | #GettyImages #PictureThisNation #Creative #VisualGPS

What a weekend with our creators in Rio 🇧🇷 For our latest Create by Getty Images event, our network of exclusive Brazilian creators spent two days in hands-on production alongside our creative directors, from Getty Images and iStock, capturing authentic, real-life moments across nine lifestyle sets: barbecues, pool parties, travel, friendships, New Year's celebrations and more! The result: 2,000+ images and video clips full of real moments and meaningful connections. This is what we mean when we say we're investing in human creativity. Authenticity isn't just something audiences respond to — it's what helps our customers build genuine trust with theirs. Proud of what the team accomplished at Create by Getty Images Rio and even more excited for what's next. 🎥 Watch the behind-the-scenes video and learn more about Create by Getty Images: gettyimages.com.br/create-ev…

Today we're launching the Getty Images MCP Server. Developers, AI teams, and platform builders can now connect AI assistants, agents, and applications directly to Getty Images’ creative and editorial libraries through a standardized MCP integration. This gives AI-powered products access to licensed creative, editorial, news, sport, entertainment, and archival content, helping organizations build richer experiences with trusted visuals and metadata. Learn more ➡️ newsroom.gettyimages.com/en/…

Creativity powered by community 🤝 In June, our European Getty Images and @iStock creator community and visual content experts got together for Create by Getty Images Barcelona for an immersive shoot experience. 11 local creators and 20 models spent two days in locations across the city – including traditional Spanish homes, a business complex, iconic landmarks and along the harbour – capturing stunning visuals that reflect what business, travel and multi-generational family life looks like in Spain today. The result? A new collection of images and videos meeting customer needs. Careful planning, data-backed insight and close collaboration are crucial in turning a shoot into content that’s authentic, commercially relevant and campaign ready. 🎥 Watch the behind-the-scenes video, and learn more about Create by Getty Images: gettyimages.co.uk/create-eve… #GettyImages #iStock #Creative #CreatebyGettyImages #CreateBarcelona2026 | @GettyCreativity

Getty Images and @MLB continue to partner in supporting the growth and development of new and emerging talent. In teaming up with MLB, we proudly supported the fourth annual HBCU Swingman Classic in Philadelphia, Pennsylvania. With over 50 athletes from Historically Black Colleges and Universities (HBCUs) participating in the game — two participants from Getty Images’ HBCU Photography Mentorship Program and one from MLB’s Summer Photography Internship Program were on-site to capture iconic moments from the event. Stefon Young-Rolle of @BamaState1867, Chad Chevalier of @MorganStateU and Amya Henley of @SpelmanCollege share their experience alongside Getty Images and MLB staff. ⁠ Learn more about Getty Images’ HBCU Photography Mentorship & Grants Program here ➡️ gettyimages.com/corporate-re… 📷: Stefon Young-Rolle, Chad Chevalier, Amya Henley 💻: Susan Stahman 🎬: Cassandra Illidge Photographer Mentors: Daniel Shirey, Mary De Cicco, Al Bello, Chris Graythen, Emilee Chinn, Katharine Lotze See less

In May, our North American creator community and visual content experts from Getty Images and @iStock got together for Create by Getty Images Los Angeles for an immersive shoot experience capturing new lifestyle content around the theme of Modern Luxury: Living At Home. Backed by Getty Images’ VisualGPS research and insights, the shoots focused primarily on video-first storytelling to meet the growing demand for sophisticated U.S. luxury lifestyle storytelling. Over the past year, interest from U.S. brands, particularly in the finance sector, has surged for visuals related to Luxury Lifestyle (+84%), Luxury (+67%), Luxury Home (+43%), and Wealthy (+42%), highlighting a clear need for more elevated, contemporary content. Over a weekend, 6 U.S-based creators, 8 predominately millennial models and 15 distinct luxury lifestyle scenarios brought these stories to life, along with the resources, close collaboration and detailed planning from our experienced creative content and custom solutions directors. The result was a collection of high-end lifestyle content that captured modern luxury in an aspirational yet authentic way, while helping creators strengthen their storytelling and production capabilities. Don't miss the behind the scenes and to learn more about Create by Getty Images, go to: gettyimages.com/create-event #GettyImages #iStock #Creative #CreatebyGettyImages #CreateLA2026 | @GettyCreativity

As we close out our World Cup coverage, one final look back at the soul of the tournament: the fans. 💥 We asked Carl Recine, Getty Images Sports photographer, what it was like capturing them. He was one of the photographers tasked with capturing the vibe around the tournament — the joy on the streets, outside the stadiums, in the people living and sharing every moment of the game. "I was using a Canon R1, and the lenses I was using were mainly a 50mm 1.2 and a 28-70mm 2.0 around the stadium to capture images of fans. My favorite moments that make me smile when I look back on them are just seeing what the World Cup meant to everyone — the pride, the joy on people's faces, everyone living in this beautiful moment. I love it when a photograph makes you smile; that's the power of photography. There sometimes isn't enough of this in the world these days," said Carl. As we close out our World Cup celebration, we're proud to have covered the moments that brought people together through their passion for sport, moments our photographers documented with excellence, creativity and authenticity. Next up: the Brazil Women's FIFA World Cup 2027 and the Olympics 2028. For more World Cup and major sporting event coverage, visit gettyimages.com

The World Cup may be over, but some of its best moments are still living rent-free in our minds. We asked staff sports photographer Steph Chambers to walk us through capturing one of the tournament's most viral shots: the roaring screams of Norway's team and fans. 🚣 In Steph's words: "Norway has never advanced this far in the World Cup, so this image has significance for the team, the fans and the country's history. Because it was photographed while standing feet away from Erling, it helps the viewer feel like they're sharing in the proud moment with them. You can chant along." The shot: captured on a Canon R1 with a 16-35mm f/2.8 lens. Want more of some of the best moments from the 2026 FIFA World Cup? Click here 👇 bit.ly/49urEyW

We asked Gene Foca, our Chief Revenue and Marketing Officer, for his favorite World Cup image. He gave us a masterclass instead. Hear him break down a series of images that, in his view, shaped the modern game: the legacy of icons like Pelé and Carlos Alberto, the story behind the World Cup's second-ever return to the US, and what's likely one of the key moments that led to VAR in football today. All captured and distributed by Getty Images in a way no one else can, and this video gives a glimpse into why. As the tournament enters its final stretch, it's a timely moment to reflect on the game's biggest moments — and to explore how Getty Images' coverage can support your storytelling as we head into what's next. Click here for the best 2026 FIFA World Cup coverage and start now: bit.ly/4aoPtID