Jake Baumann (@Jake_Joseph) header
Jake Baumann (@Jake_Joseph) profile picture

Head of Product at @validco, The AI-Enabled Ad Agency of the Future & Building @AdMachineAI 📲 Prev: CPO at @tapjellybean/@toymak3rs & Founder @womenandweapons

Dallas, TX
Joined July 2009
Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)Photo by Jake Baumann (@Jake_Joseph)
Introducing @AdMachineAI. Manually prompting one image at a time is a waste of life. So I built this. One product photo. Endless 4k ad variations. Automatically. No waiting around. Just world class ad campaigns fast. Early access is live now. 👇🏼
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Jake Baumann retweeted
GPT Image 2.6 vs Seedream 5.5 Same character. Same 16 prompts. Same product references. One generation each. I'll be honest, Seedream kinda blew me away here 🤯 Top or bottom? 👇
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GPT Image 2.6 vs Seedream 5.5 Same character. Same 16 prompts. Same product references. One generation each. I'll be honest, Seedream kinda blew me away here 🤯 Top or bottom? 👇
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In almost everything we care about for ads, Seedream 5.5 has taken the top spot. Product fidelity in particular got a massive jump here. 👀
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Jake Baumann retweeted
🤖 Made with AI
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Fable 5.2 is an insane upgrade. But how well does it prompt and drive media generation? Top: Claude Opus 5.5. Bottom: Claude Fable 5.2 Same fake product. Same tools. Same character. Same four scenes. Which one are you running?
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Fable 5.2 is an insane upgrade. But how well does it prompt and drive media generation? Top: Claude Opus 5.5. Bottom: Claude Fable 5.2 Same fake product. Same tools. Same character. Same four scenes. Which one are you running?
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Jake Baumann retweeted
Starting to roll out today: Claude Whiteboards, Claude Sheets and Claude Data. Think a plan through on a board, build a tracker in a sheet, and tell a story with your data.
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Heat from the Polestar team. Sheesh!
Polestar reveals design future with Formula 2030 concept car Designed under Head of Design Philipp Römers
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F.03 humanoid robots
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How we make AI ads 80% cheaper: Most Seedance 2.5 generations end up in the trash. Every take we throw away at 1080p costs real money. So now we draft everything at 480p first → finalize it in 1080p with the same seed and the same performance. Nothing changes except the price. We built it into Previz, our in-house tool at Valid. A Notion brief goes in, an edited video comes out in 7-15 minutes. The same time it normally takes to do one full-quality Seedance generation. Small brand, big brand, agency, or solo creator: stop paying 1080p prices for takes you'll delete.
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This has saved us $20k+ and counting.
How we make AI ads 80% cheaper: Most Seedance 2.5 generations end up in the trash. Every take we throw away at 1080p costs real money. So now we draft everything at 480p first → finalize it in 1080p with the same seed and the same performance. Nothing changes except the price. We built it into Previz, our in-house tool at Valid. A Notion brief goes in, an edited video comes out in 7-15 minutes. The same time it normally takes to do one full-quality Seedance generation. Small brand, big brand, agency, or solo creator: stop paying 1080p prices for takes you'll delete.
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How we make AI ads 80% cheaper: Most Seedance 2.5 generations end up in the trash. Every take we throw away at 1080p costs real money. So now we draft everything at 480p first → finalize it in 1080p with the same seed and the same performance. Nothing changes except the price. We built it into Previz, our in-house tool at Valid. A Notion brief goes in, an edited video comes out in 7-15 minutes. The same time it normally takes to do one full-quality Seedance generation. Small brand, big brand, agency, or solo creator: stop paying 1080p prices for takes you'll delete.
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grokbot has sadly gone downhill in the past week
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Jake Baumann retweeted
Fake studio. Fake mic. Real job. Every frame of this is AI. AI that looks good is easy now. AI that beats your best ad and knows what to make is the hard part.
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Jake Baumann retweeted
If your AI characters sound fake, the fix is almost always in how you write and DIRECT the dialogue in your prompt. I recently started on the dialogue-heavy scenes for my AI feature film about Beethoven, and too many of the lines kept coming out wrong. They’d sound too theatrical, too monotone, or too much like a practice read-through between actors. (all this despite the fact that Seedance 2.5 is fantastic when it comes to realism.) So through a whole lot of trial and error, I've found that these 5 things made the biggest impact on the quality of the dialogue delivery in my generations: 1. Paying close attention to the written punctuation used. 2. Breaking long lines into shorter ones, with intentional pauses. 3. Using bodily actions as punctuation (this one gave the biggest improvement BY FAR! In the attached clip, note the sniffles in between Beethoven's lines. That alone made the delivery feel much more natural.) 4. Using "anchor gestures" (he lifts his finger as if to say "one sec") 5. Just split your generations in two (stupid simple, but it really makes a difference.) So if your characters keep sounding like they're reading from a teleprompter, give this a try!
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Jake Baumann retweeted
100% ai. No human in the loop for this ad.
Fake studio. Fake mic. Real job. Every frame of this is AI. AI that looks good is easy now. AI that beats your best ad and knows what to make is the hard part.
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Fake studio. Fake mic. Real job. Every frame of this is AI. AI that looks good is easy now. AI that beats your best ad and knows what to make is the hard part.
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Cleo and team never miss. Awesome watch.
Full HUGE* If True episode on Neuralink and the future of brain computer interfaces I toured @neuralink and got a close up view of their new R1 surgical robot, to see the future they and @elonmusk are building and how it is already changing lives... 00:00 What if you put a chip in your brain? 01:02 What does a human brain feel like? 02:17 How does your brain work? 03:58 Can a brain computer interface read your thoughts? 05:19 How do you get a chip into your brain? 08:07 What’s inside Neuralink’s implant? 10:06 How do you build a brain implant? 11:07 How does robot do brain surgery? 12:20 What could you do with a brain chip? 15:05 How are brain computer interfaces already being used today? 16:07 How are brain chips huge if true?
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my girl following in mommy’s footsteps
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finally putting all that data to use
Introducing Brush: Our first vision-language model for design. 🖌️ Brush sees your design’s layout, layers and vibe the way you do, and edits alongside you. Fix one line of text, restyle a whole deck or build from a blank page. See what Brush can do 👇
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