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MOFBA • Advertising History in China

@MOFBACN

The Museum Of Foreign Brand Advertising《民國中外廣告博物館》is a private & non-profit collection in Shanghai, China: Commercial Art, Graphic Design, Architecture, History

 Shanghai
mofba.org
Joined August 2019
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Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)Photo by MOFBA • Advertising History in China (@MOFBACN)
The only known original color (!) footage of Old Shanghai's neon advertisements in 1939. From the 8mm camera of Colonel Harvey S. Walseth, US Marine Corps.
MOFBA • Advertising History in China (@MOFBACN) profile pictureMOFBA • Advertising History in China@MOFBACN22 Nov 2025
This is how Shanghai's Nanking Road would have looked like, back in the day...
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1934 print ad for Peking Five Star Beer
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The mysterious Shanghai private membership club in question 😊
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Zijing Wu (@zijing_wu) profile pictureZijing Wu@zijing_wuNov 10
The FT went on the ground to unpack how a financier couple operating out of a 1920s Shanghai villa morphed into AI cloud titans, touting wife’s connection to Nvidia. The story gets stranger the deeper you look. Alice Huang’s tangled web of connections: as.ft.com/r/ebbe04ee-b655-48…
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1930s advertising card by Chocolat Pupier featuring Mukden (modern Shenyang) in Manchuria.
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1920s Chinese cigarette advertising poster for New York cigarettes.
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Odol mouthwash is one of Germany’s best-known heritage brands. What is less known is that it was already sold in China in the late 1800s & that its founder played a key role in bringing an entire Qing Dynasty-style pavilion from Shanghai to Germany. Here’s how it happened: 🧵1/16
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..Parodontax. Nonetheless, Odol mouthwash concentrates and toothpastes are once again available - for now, mainly as imports through cross-border e-commerce platforms. Meanwhile, back in Germany, the old Qing Dynasty-style Chinese pavilion... 15/16
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..still stands in Dresden’s Weißer Hirsch district, where it serves as a cultural and neighborhood meeting place focused on German-Chinese exchange. 16/16 mofba.org/2026/11/09/mouthwa…
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