Mandy McEwen (@MandyModGirl) header
Mandy McEwen (@MandyModGirl) profile picture

Founder at Luminetics & @ModGirlMktg. B2B social selling consultant & trainer. LinkedIn keynote speaker. Coach @ The Next Wave. Pod co-host. Nomad on the move.

Northern California
Joined May 2011
Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)Photo by Mandy McEwen (@MandyModGirl)
Apparently #B2B marketing wasn't complicated enough, so now we have B2A. Business-to-agent marketing. Because we clearly needed another acronym. Thanks #AI.
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AI visibility is a real priority. Every #B2B brand should be thinking about how AI systems describe them, what sources those systems pull from, and whether the information is accurate. That work is unglamorous and doesn't need a new era named after it.
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Just don't lose sight of the actual humans making buying decisions while you're busy marketing to their AI assistants. And please, nobody update their LinkedIn headline to "B2A Era Pioneer" just yet.
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It’s been over a decade since I last visited Carmel, and I forgot just how magical this little town is. Recently spent a few days exploring Carmel-by-the-Sea. This part of California is so beautiful. Definitely won’t be waiting another decade to come back. #California #Nomad
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I got roasted by an #AI interviewer from @synthesiaIO. My score was sad (watch the video). And he didn't like my alien answers. 👽 But, maybe he'll like yours better. You can win $10k if he does. Go here and take it: synthesia.io/interview #ad US 18+. No purchase. Ends 10/30/26. Rules at link.
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This is trippy. @tavus is at it once again. Is this the future of offices? Built by Claude with AI coworkers.
I asked Claude to build an office for the @tavus PALs... I was not expecting it to build THAT kind of office
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I created an entire podcast using an #AI clone of my voice. Never launched it. So naturally, I made MORE episodes. Partnered with Fish Audio to test Drama 3 and see if my AI voice could deliver my signature sass. Watch the video. Try it free: s.fish.audio/gem-li-drama3
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Your #content isn’t generating leads. So what should you do? Enter the 80/20 formula. Some of your posts should include this: 80% = Problem + Symptoms + Emotion 20% = Solution + Hope + CTA Most people don’t do this. On any of their posts. Here’s the deal… nobody cares about your solution until they understand WHY they need it. That first 80% is where the magic happens. More on the yourfuturebiz #podcast, available on your favorite streaming platform. #contentstrategy
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Just another day at work …. #hawaiilife
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Still thinking about how awesome #ApolloNext26 was last week. So much #GTM and #AI knowledge and of course, seeing my favorite people. Make sure to check my tweets to see all the fun from the event. Thanks again, useapolloio!
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Everyone wants #AI agents that write more content. I want one that tells me what's broken BEFORE I spend an hour digging through reports. That's why I'm loving Wavelength inside ActiveCampaign. Less detective work. Smarter decisions. Check it out here: activecampaign.com/?utm_sour… #ActiveCampaignPartner
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The sun is shining in Vegas… It’s a good day to spread the word of #LinkedIn to a room full of engineers. Here we goooo.
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So many 🔥 tips for sellers. Stop saving the good questions for later. Seek a POV correction. Get your prospects on a testing basis early. Never get off the call without booking the next call live. Try same day next steps. Get them to act now. Get the major objection out of the way. Get creative with it. Make your champion sell your solution back to you without them knowing. #ApolloNext26 #B2BSales #B2B
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