Six weeks of legal work done in 12 hours. Yes, you read that right. When we met @gumloop , they were a team of under 50 closing clients like @tryramp, @Instacart and @Shopify . We couldn't believe it. Most of the secret sauce was the magnificent product (which we use and love). But also, they approached everything from first principles and bet big on what they believed in – including with how they close deals. One big bet was how they engaged @crosbylegal. No slow rollout, they went all in: made us a central part of their deal desk, accessible to every single AE from day one, sending us every single contract. It's an honor to finally share the story with @lluismanrique 🚀