Localized pricing automation for #MobileApps Push smarter prices to Apple & Google Play 190+ countries | PPP adjustments
Joined February 2026
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Hello X 👋
PricePush is a tool for mobile app publishers who want to localize pricing properly, without living in spreadsheets.
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FOUNDING INDIES GET 3 MONTHS OF PRICEPUSH PRO 🎁
The first 100 developers on @premiumappdrops become Founding Indies:
• an app page for 12 months after your last drop
• a free newsletter spot
• help setting up your first drop
• 3 months of PricePush Pro
ALT Premium App Drops: real users for your app. Founding Indies: the first 100 developers.
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Pro renews at the normal price unless you cancel. Listing your app is free either way.
premiumappdrops[.]com/developers
#indiedev #pricepush
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Duolingo's US App Store page lists 10 products, from $0.99 to $119.99.
Gem packs at the bottom, Super Duolingo plans at the top.
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One app. Three products. About 175 countries. Two stores.
That's about 1,050 prices to set by hand if you want each country priced for its buyers.
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SEE WHERE YOUR CODES LAND 🗺️
After a drop on @premiumappdrops you get a report: how many codes were claimed, on which store, in which countries.
Never the claimers' emails. Just where your next users are.
ALT Free installs for your app: real people using your premium features, you choose codes and countries, see claims and where, never a review ask.
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Pair it with PricePush: if a country claims a lot, check that its price fits local buying power.
premiumappdrops[.]com/developers
#pricelocalize #pricepush
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A 50% sale is the most expensive way to fix a price that's too high.
It cuts the price for everyone. The buyer in the US who was happy to pay $19.99 now pays $9.99 too.
Still, the usual playbook looks like this:
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YOUR PROMO CODES, PUT TO WORK 🧾
Google Play gives every app 500 promo codes a quarter for paid apps and one-time products, plus 10,000 per subscription. Apple has offer codes.
The hard part is getting them to people who want your app.
ALT Google Play promo codes: the limits. 500 codes per quarter for paid apps and one-time products, plus 10,000 per quarter for each subscription.
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@premiumappdrops does that part: add your codes to a Friday drop, people claim one each, and you see claims per country. Free, and no review asks.
premiumappdrops[.]com/developers
#indiedev #googleplay
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🚨 Looking for app developers who want to stop losing revenue in international markets 🚨
🫵 pricepush .app
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A 50% Black Friday sale takes a $19.99 app to about $10. In India, a localized full price is about $7.15.
In Nigeria it's about $7.20, in Brazil about $9.55. Even at half price, the sale is still above what a full price should be there.
Run the sale in this order:
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PRICE GETS THEM TO PAY. CODES GET THEM TO TRY 🧪
A fair local price turns visitors into buyers. But a new app first needs people to try the paid part.
On @premiumappdrops you give away codes in a Friday drop: a lifetime unlock, free months of Pro, or the paid app.
ALT Pricing your app by country. Both stores convert one base price with exchange rates and taxes, not purchasing power.
You choose how many codes and which countries. Then you see where they were claimed, so you know where to check your local prices next.
premiumappdrops[.]com/developers
#pricelocalize #indiedev
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A 1-star "too expensive" review is useful. Check which country it came from before you change anything.
In most apps a few users bring in most of the money. Countries work the same way.
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Spotify, Netflix and YouTube Premium charge a different price in almost every country.
Plenty of indie apps still charge one.
Here's how it usually goes:
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NEW FROM THE MAKER OF PRICEPUSH 🎟️
PricePush gets your prices right in 190+ countries. But a good price only helps people who already find your app.
So we built @premiumappdrops: every Friday, indie devs give away codes for their paid apps, and people claim one each, free.
ALT Premium App Drops. For developers: free installs for your app. For everyone: paid apps for free. Every Friday, 15:00 UTC, iPhone and Android.
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Free for developers, free for users, and it works with or without PricePush. Drop #001: Friday 27 November.
premiumappdrops[.]com/developers
#indiedev #pricepush
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Myth: "Devs in India and Brazil won't pay for apps."
Fact: they won't pay a US price. They will pay one that matches local income.
In one breakdown, an app localized its prices and in-app purchases in those markets jumped, on flat downloads.
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PricePush does that math across App Store + Google Play, in a click: pricepush.app/#case-studies
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Apple auto-converting your USD price into local currency is not localized pricing. It's a currency calculator with extra steps.
Here's the gap, in numbers:
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1/ Apple's own suggested price for India sits about 21% below the US.
That sounds reasonable until you see what apps that actually localize do.
(Jacob Rushfinn covered this in a RevenueCat talk: youtube.com/watch?v=2rV268J7…)
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Pricing myths vs what the data says:
MYTH: localized pricing means charging less.
FACT: Duolingo charges MORE in Spain/France. UK + EU run ~1.2x US (Adapty).
MYTH: the store already localizes for you.
FACT: Apple suggests India ~21% below US. Localizers go 50-80% below.
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