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AI for Normal People, a class and company training

Joined May 2008
Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)Photo by Grace Clarke (@graceclarke)
When I say I teach AI for Normal People, this is what I mean.
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This is the most important text I've ever received. judgybaby.com/power-broker/
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I don’t say this a lot but: AI will never replace the actual real thing.
Starting to roll out today: Claude Whiteboards, Claude Sheets and Claude Data. Think a plan through on a board, build a tracker in a sheet, and tell a story with your data.
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Did you know your Claude has an email address????? Like, sort of. 1. add "+claude" to your own email. So, gracegclarke+claude@gmail.com 2. Make a label in your gmail "to claude" (Claude does this of course) 3. Have Claude set a filter: anything sent to that email address skips the inbox and gets that label (has the effect of being foldered and hidden) 4. Create a scheduled task for Claude to read its inbox every 10-15, whatever minutes (I'd do every 1 minute if I could) 5. Have it reply to you in email and in-desktop-app. This is nothing cool or wild, but I get asked by students nonstop - NONSTOP - about emailing Claude.
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How to write a substack:
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If anyone has no budget for a designer, a desire to try to DIY, the need to have a page be GEO, AND a squarespace site, please report to my class. I'm building a mock-up so I'm teaching with the most current tooling, and it's REALLY really fun and confidence building. Gimme your non-technicals, I'll give them superpowers.
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Found this in my notes from when I was starting AI for Normal People but didn’t realize it. It was a casual Thursday night class (with an 80 person waitlist), and I had never built curriculum or a lesson plan before. If you are starting something, just. get it. out of your head. You cannot refine something until it exists. The first draft is GOLD. It’s the most important one you will do. I take my growth - and yours - extremely seriously, and I will forever work to get you far away from any limiting beliefs. So, I guess the thought for us for the weekend is, just make it exist. Then make it good. Happy Saturday :)
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Everyone in New York has their windows open, it is so nice out 🌆 Which somehow feels like the weightless and extended joy of the election results.
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Video editing with timelines and storyboards built in Claude is such a blast. Messing around is how you learn to teach. I didn't have beautiful brand assets (YET!), so I was unsure what I'd make a video for - not interested in infographic clips of my AI trainings at the moment. I started with "make me a fast-cut video with royalty-free images, 4 every second" and somewhere along the way thought, this is starting to look like a bunch of normal contexts. Maybe this is a way to show AI for Normal People. And there we go, the first "ad" for my company :) I wound up making those infographics - 1 minute refreshers pulled from my curriculum. I wound up talking to the camera for 4 minutes and cutting it down to 30 second, color-graded clips. But best of all, to me, I can now teach this to... my normal people. Learn by doing. And teach by learning :)
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Am I the only one who carries coffee like this while walking and talking to mobile AI, thusly staining every piece of clothing? Surely not. Surely.
I have become 100x faster at work and so much slower in real life because I am constantly voice noting, walking and typing into these things. This is bad!
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I have become 100x faster at work and so much slower in real life because I am constantly voice noting, walking and typing into these things. This is bad!
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The creator of Hey Arnold! Is performing the soundtrack he wrote. In tears. That show really opened up so many kids’ minds forever. It was a perfect new york show.
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Banter is so important to me.
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Teaching code and HTML yesterday 😊
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For anyone wondering, how the HELL do I get my videos as good as [insert person on twitter of your choice here], remember: Sometimes, it will start here, with a total goofball edit. But check out the timeline editor I asked for that it built. Pretty nice. Also love the jazz - it found this after studying my Spotify (proactively).
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If you know someone who hasn’t made a complex workflow yet, send them this. Free class Saturday 10am, virtual. partiful.com/e/l8xv2s4JrM4jt…
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I love ChatGPT so much 😭🥰
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Who am I seeing tomorrow @GustoHQ? Meaning, who gets to hear me rant (with love) about how to use AI like it's 2027? gusto.com/gusto-build-2026
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Who knows microsoft copilot that I can hire for something?
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Opus 5.5 = 100x the amount of video on the internet.
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Insight from teaching 40 companies this year (and 3,000+ students in my class): Your perfect Claude.md does not matter. You have got to get over this idea of a perfect AI setup. Maybe I'm overly trusting of the power of inference, but if you obsess over giving your AI the right access to your context etc etc etc, and you reallocate your time to learning new things like agentic video editing or working in Code with HTML, I think you'll have a much better experience. Personal expansion, augmentation > automation. And I think this comes through caring more about what you know than what you AI does. Have a great night! Congrats to everyone who ran the marathon.
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