
#1 Fan of carbs, SVP Enterprise & Strategic Initiatives @ Moz, Collector of lip balm, Hoarder of books
Vancouver, BC
Joined February 2009
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willow mack retweeted
Curious how AI Overviews may be impacting your unique search landscape?
Track 'em (in detail) in STAT: getstat.com/ai-overview-trac…
willow mack retweeted
🚨 AI Overviews are now appearing on *logged-out* SERPs (and in STAT!)
AIOs hit logged-out SERPs on Friday — showing up almost exclusively in the US-en market on desktop. Numbers remain small, but we did see quite the surge today 👀
Thoughts on whether they're here to stay?
willow mack retweeted
Whoa. This is a wild chart.
(Source: @lilyraynyc / @THCapper)
The growth of 'discussion & forums' aka 'Reddit and Quora' in the search engine results pages is huge.
Video in the SERP has also taken off..
Here's 12 ways you can capitalize on this growth:
willow mack retweeted
We're excited to be #UpNorth today!
willow mack retweeted
There's something to be said for the magic that is ✨MozCon✨
Join us this June in Seattle for invaluable insights, endless networking opportunities, and an epic closing bash.
Secure your spot: bit.ly/3Il8ixU 🎟️
We did it! Another #brightonseo in the books. If you missed us - see you at #mozcon in June…Limited tickets still available! 👇
moz.com/mozcon/register
And that’s a wrap on #brightonSEO! 🎬
One of our many highlights: Spending quality time at the claw machine (IYKYK).
Thread up your seagull pics:
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What a fun and insightful evening. Thanks to everyone who came out.
✨An unforgettable night at @seomindset’s Live Podcast.
STAT’s SVP, @willowmack , rocked the stage, discussing the importance of being authentically you.
Consider this your daily reminder: Mistakes are lessons for next time!
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Last chance to save big! Join us in Seattle for the one and only #mozcon
ICYMI: Early Bird savings end tomorrow! 🚨
#MozCon is just around the corner, and like time, these deals are flying by fast.
Save $400 (before it's too late): bit.ly/3HpOrxn 🚀
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Hey! I’m doing a thing…check it out.
Get excited: Only one more week until STAT's own, @willowmack, takes the stage at SEO Mindset's live podcast 🎉
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willow mack retweeted
Chris Ang is in New York and has delicious Canadian snacks to share! Find him today at the #SEOfomo meet up, for something salty or sweet 🍫
willow mack retweeted
For the first time in many years, I'll be back at #Mozcon, joining my old friend @dr_pete for a conversation about the state of digital marketing today, and what the future holds.
June 3 & 4 - hope to see you there: moz.com/mozcon/register?prom… (that link includes $300 off 😎)
willow mack retweeted
Hello #SMXMunich Day 2! 🎉
Missed @THCapper talk yesterday or just craving more insights on how the SERP is changing? Don't worry! You can snag the deck and other useful resources here: getstat.com/smxm24/ 🔥
#STATSearchAnalytics #SERP
willow mack retweeted
That’s a wrap on @THCapper's talk on SGE and the future of SERP!
There’s still time to come say hi — stop by and see us at the STAT booth 👋
#SMXMunich #STATSearchAnalytics #SEO
willow mack retweeted
Happy #InternationalWomensDay 🎉
@willowmack, Steph Port, and the Moz crew are at @WTSFest in London — an incredible event that empowers and inspires women in SEO and marketing.
Stop by and say hi to us at the afterparty, proudly sponsored by Moz and STAT ✨
#WTSFest
willow mack retweeted
Stay ahead of the competition and save money along the way 💰
Enjoy two months of STAT for free when signing up for the year. Save big: bit.ly/3SMJfKN
willow mack retweeted
The top SERP features of 2023 so far:
* Related Searches
* PAAs
* Videos
* Carousels
* Images
Analysis by @getSTAT 👀
getstat.com/blog/top-5-serp-…
willow mack retweeted
Venue checks done ✔️
This BEAUTIFUL theatre will be full of 400+ brilliant women tomorrow!
#WTSFest London 2023, let's do this!





























