Bring your web game to Snapchat 🎮 Build full-screen, non-camera experiences with familiar web tools. Add Bitmoji, Leaderboards, and Persistent Storage. Publish as a Web Lens and explore Lens+ monetization opportunities.
Build now: developers.snap.com/web-lens…
Multiplayer Lenses, big rewards. 🎮🏆
Put Lens Studio 5.24’s Multiplayer Matchmaking to the test and compete for up to $2,500.
🎮 The Snap Multiplayer Game Challenge is ON! Build a game using Multiplayer Matchmaking in @LensStudioDev 5.24 and compete for up to $2,500 🏆
Choose your challenge:
➡️ Winner Takes All!
➡️ Teamwork Makes the Dream Work!
📅 Submit your Lens by Oct 12
Details & registration 🔗 lenslist.co/snap-multiplayer…
🎮 The Snap Multiplayer Game Challenge is ON! Build a game using Multiplayer Matchmaking in @LensStudioDev 5.24 and compete for up to $2,500 🏆
Choose your challenge:
➡️ Winner Takes All!
➡️ Teamwork Makes the Dream Work!
📅 Submit your Lens by Oct 12
Details & registration 🔗 lenslist.co/snap-multiplayer…
Live matchmaking is now available in Lens Studio. Snapchatters can now get matched, and compete with players in real time for exciting, live gameplay.
Lens Studio retweeted
Our latest Feature Focus is all about the CLAD Migration Agent. Watch @AlessioGrancini as he breaks down its powerful use-case.
Mango season, but make it AR 🥭✨
The Swiggy Instamart Mango Snapchat AR Lens lets users catch falling mangoes in a playful, shareable AR experience — built to drive engagement and app action.
@LensStudioDev @Snapchat
#SwiggyInstamart #SnapchatAR #MangoMania #QuickCommerce
Lens Studio retweeted
Mango season, but make it AR 🥭✨
The Swiggy Instamart Mango Snapchat AR Lens lets users catch falling mangoes in a playful, shareable AR experience — built to drive engagement and app action.
@LensStudioDev @Snapchat
#SwiggyInstamart #SnapchatAR #MangoMania #QuickCommerce
Lens Studio retweeted
My Raycast asset is now in the @LensStudioDev Asset Library!
For SPECS (world space) and mobile (screen space)
Github github.com/max-van-leeuwen/S… #augmentedreality @specsfordevs @specs
Lens Studio retweeted
⚽ Every fan re‑coaches a goal in their head.
I built a way to actually watch the alternate ending, in photoreal, on my kitchen table.
A real World Cup phase. I move one defender, and Senegal's goal comes back offside.
Built with Snap @specs + @LensStudioDev, using CLAD to move fast.
Lens Studio retweeted
Making Lens Studio compatible with Cardboard VR 🥽
I made a horizontal stereoscopic renderer, you can tweak the barrel distortion, FOV and IPD to match with your model
Now in the Lens Studio Asset Library! Example scene files: github.com/max-van-leeuwen/S…
@LensStudioDev
When the tools you need don’t exist yet, you build them. @SteveJabs ran into a bottleneck with complex UI workflows, so he spent a week hacking together LensDesigner. By connecting directly to Lens Studio projects for a live preview pipeline, this tool is transforming minutes of iteration into seconds.
I’m still not quite ready to share the full AR project I’ve been building for @Snapchat + @Spectacles — but I can finally show off one of the internal tools that came out of it.
One of the biggest bottlenecks I kept hitting was UI creation inside Lens Studio. Building complex interactive views was slow, tedious, and honestly painful to iterate on. Even trying to brute force it with AI tools like Claude wasn’t getting me where I wanted.
So after a week of hacking on the problem, I built my own solution: LensDesigner.
LensDesigner is a full WYSIWYG editor for building interactive scene UI for Lens Studio projects.
It connects directly to an existing Lens Studio project (or sandbox project), gives you a live preview pipeline, and lets you rapidly design and iterate on custom AR views in minutes instead of hours.
There’s still a long roadmap ahead before it supports everything I want, but even in its current state it already removed one of the biggest roadblocks I had.
Sitan’s Lock Code Lens has generated BILLIONS of views 🤯
We sat down with her for our latest Why My Lens Blew Up episode to talk viral Lens design, creative experimentation, and how she got started building on Snapchat.
Thank you everyone for all the love and support. Dishoom Game has been featured under honourable mention in Point Pursuit Challenge 🥳✨ Try it Now: snapchat.com/t/qAQZh1Ud @lenslist @LensStudioDev @Snap
It’s time 👀🏆 The Point Pursuit Challenge Tag winners are here! Huge congrats to all the Creators who brought competition, games, and replayability to life through their Lenses 🎉
See all of the winning Lenses on our website 🔗lenslist.co/snap-ar-challeng…
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There’s something special happening right now on #Snapchat .
The platform is evolving far beyond social media — it’s becoming a new world of immersive creativity powered by #AI, #SnapLens, and real-time experiences that genuinely connect people emotionally.
@Snapchat
What makes this era different is how lenses are no longer just filters.
They’ve become interactive experiences capable of creating laughter, reactions, memories, and even comfort within seconds. Through #LensStudio and the incredible innovation coming from creators worldwide, Snapchat is building a completely new form of digital entertainment.
@SnapAR
One thing I’ve personally noticed is how these lenses can instantly change a user’s mood. Someone opens the camera for a few seconds… then suddenly they’re smiling, sharing, and interacting. That’s the power of #AugmentedReality when creativity meets emotion.
@SnapARCommunity
The future feels even bigger now with the rise of intelligent AI-powered lenses and immersive experiences. Every day, the quality, realism, and creativity continue to level up in ways we’ve never seen before on social platforms. It honestly feels like Snapchat is shaping the future of visual communication itself.
@lensstudiodev
And that’s exactly why I believe Snapchat is becoming one of the strongest platforms in the world for creators, innovation, and next-generation entertainment through #SnapAR, #CreativeTechnology, and immersive storytelling. ✨👻
#Snapchat #SnapLens #LensStudio #AI #AR #AugmentedReality #Creator #Innovation #FutureTech #DigitalCreativity
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