Streaming is my business, we always have a bunch of options built. They never bother me on social streams because I expect them for my work broadcasts. Starting soon screen, always. We typically guide clients on adding a countdown timer. It gives the viewers time to settle in, grab a drink, use the restroom. They know what to expect and when to expect it. Something for breaks. Depending on how long the break is going to be determines what’s on the screen. 30 minutes of a BRB screen is a lot - perfect place to play clips, sponsor reads, etc. Again with the timer - as a viewer - do I have time to grab a drink or can I walk the dog during break? Short streams don’t need one, having one ready just in case is helpful. End screen - Thanks for joining, call to action. Doesn’t need to run long but gives a closing that isn’t an abrupt door slam.
Let's all obsess over whether Starting Soon screens are good or bad again.

Oct 10, 2026 · 6:27 AM UTC

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